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Business Awareness for Optometrist

A Primer

9780750639613
282.19 zł
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Description
This book will equip the student and all those starting out in the optometric field with the basic business insight necessary for setting up in practice and to begin understanding the commercial aspects of the optical industry. Covering issues from employing staff to marketing; practice layout and design to aspects of the law, this text is an indispensable practical handbook for student and practitioner optometrists and dispensing opticians.
Product Details
30905
9780750639613
9780750639613

Data sheet

Publication date
1999
Issue number
1
Cover
paperback
Pages count
114
Weight (g)
260
  • Introduction; The retail business environment; The optical industry and its structure; Business aspects of an optometric enterprise; References
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