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The Management of Sport: Its Foundation and Application with PowerWeb Bind-in Card

The Management of Sport: Its Foundation and Application with PowerWeb Bind-in Card

9780071239301
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Description
This text blends together the work of expert contributors in a comprehensive overview of sport management. The fourth edition features new chapters on international sports, diversity, functions of management, and legal issues and their applications, providing students with a complete introduction to the field.
Product Details
McGraw Hill / Medical
51169
9780071239301
9780071239301

Data sheet

Publication date
2004
Issue number
4
Cover
paperback
Dimensions (mm)
187 x 232
Weight (g)
631

  • Part I Developing the Fundamentals

    1 History of Sport Management

    2 Research and Inquiry

    3 International Sports

    4 Ethics

    5 Diversity

    Part II Structure and Policies

    6 Functions of Management

    7 Organizational Theories and the Study of Sport

    8 Sport Governance

    9 Managing the Facility

    10 Legal Issues and Their Applications

    Part III Economics and Finance

    11 Economics and Sport

    12 Accounting and Budgeting

    13 Financing Sport

    Part IV Marketing

    14 Sport Marketing: Strategies sand Tactics

    15 Sponsorship

    Part V Human Resources Management

    16 Decision Making and Problem Solving in Groups

    17 Human Resource Management of Sport

    18 Labor Relations in Professional Sports

    Part VI Careers in Sport Management

    19 Experiential Learning through Field Experiences: Internships and Practice

    20 Career Opportunities in Sport Management

    Appendix/References/Sample Learning Agreement/Solutions to Critical Thinking Questions/Risk Management Plan/Facility Forms

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