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Promoting Health is a seminal text that has been used in the training and education of health promoters over the last 25 years and has shaped health promotion practice in the UK. This 6th edition has undergone significant revision by a new author, Angela Scriven, a leading academic widely published in the health-promotion field, bringing it up to date with current practice.
The text provides an accessible practical guide for all those involved in health promotion. Concerned with the what, why, who and how of health promotion, it is invaluable to students of the discipline.
Data sheet
PART 1 THINKING ABOUT HEALTH AND HEALTH PROMOTION
1 What is Health?
2 What is Health Promotion?
3 Aims, Values and Ethical Considerations
4 Who Promotes Health?
PART 2 PLANNING AND MANAGING FOR EFFECTIVE PRACTICE
5 Planning and Evaluating Health Promotion
6 Identifying Health Promotion Needs and Priorities
7 Evidence and Research in Health Promotion
8 Skills of Personal Effectiveness
9 Working Effectively with Other People
PART 3 DEVELOPING COMPETENCE IN HEALTH PROMOTION
10 Fundamentals of Communication
11 Using Communication Tools in Health Promotion Practice
12 Educating for Health
13 Working with Groups
14 Enabling Healthier Living
15 Working with Communities
16 Influencing and Implementing Policy
Glossary
Index