Opis
The Management of Sport:: Its Foundation and Application, fourth edition, uses expert contributers to provide a comprehensive overview of sport management. This revision features new chapters on international sports, diversity, functions of management, and legal issues and their applications to provide students with a complete introduction to the field.
Szczegóły produktu
Indeks
45921
EAN13
9780072844122
ISBN
9780072844122
Opis
Rok wydania
2004
Numer wydania
4
Oprawa
twarda
Liczba stron
416
Wymiary (mm)
191 x 239
Waga (g)
798
Part I: Developing the Fundamentals Chapter 1: History of Sport Management Chapter 2: Research and Inquiry Chapter 3: Ethics in Sport Management Chapter 4: Managing Employee Diversity in the Sport Industry Part II: Structure and Policy Chapter 5: Functions of Management Chapter 6: Organizational Theory and the Study of Sport Chapter 7: Sport Governance Chapter 8: International Sport Governance Chapter 9: Managing the Facility Chapter 10: Basic Law Applied to Sport Part III: Economics and Finance Chapter 11: Economics and Sport Chapter 12: Accounting and Budgeting Chapter 13: Financing Sport Part IV: Marketing Chapter 14: Sport Marketing: Strategies and Tactics Chapter 15: Sponsorship Part V: Professional Relations Chapter 16: Group Decision Making and Problem Solving Chapter 17: Human Resource Management in Sport Chapter 18: Labor Relations in Professional Sports Part VI: Field Experiences and Careers in Sport Management Chapter 19: Experiential Learning Through Field Experiences Chapter 20: Sport Management: Scope and Career Opportunities Index