Management for the Eyecare Practicitioner covers the practical, business aspects of running a successful eye care practice, such as third party billing, evaluating the practice for sale or partnership, patient recall, and hiring and training staff.
Optometry Today: Commercialism and Consumerism; Your Office and What It Portrays; Staff: How to Hire and Train; Staff: A Major Reason for Success ... Or Lack of It; What the Consumer Is Saying; Harnessing Eyewear Materials; Practice Management of Optometric Specialties; Newsletters: Optimum Weapon for Private Practice; Recalling Patients Successfully; Communications Beyond Newsletters and Recalling; The Management of Third-Party Care; Taking the Pulse of a Practice: Part I: Taking the Pulse of the Practice; Part II; How to Evaluate the Price of an Optometric Practice; A Partnership Agreement that Works; Potpourri of Practice Management Ideas
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