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Your Yoga Business: Tools and Techniques for Success
9781718207905
Dostawa
Wybierz Paczkomat Inpost, Orlen Paczkę, DPD, Pocztę, email (dla ebooków). Kliknij po więcej
Płatność
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Zwroty
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Opis
The truth is, being a yoga business owner isnt easy. But it is absolutely possible to succeed when you have access to the tools and techniques for success used by close to 1,000 yoga teachers and studio owners who built their successful yoga businesses from the ground up. Your Yoga Business gives you the chance to learn exactly what it takes to build real and sustainable growth as a yoga business owner—without having to learn everything the hard way.
In this one-of-a-kind resource, renowned yoga business expert Ava Taylor shares her insights and real-life experiences to give you an honest look at what it really takes to thrive in todays environment.
Learn what works—and what doesnt—and apply the insights to your own business and philosophy. Youll find “homework activities” in each chapter, supplemented with more than 45 downloadable and customizable business forms available online, to guide you through the process of
Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam.
Note:: A code for accessing HKPropel is included with all print books.
In this one-of-a-kind resource, renowned yoga business expert Ava Taylor shares her insights and real-life experiences to give you an honest look at what it really takes to thrive in todays environment.
Learn what works—and what doesnt—and apply the insights to your own business and philosophy. Youll find “homework activities” in each chapter, supplemented with more than 45 downloadable and customizable business forms available online, to guide you through the process of
- reimagining your business by envisioning your dreams, telling your story, and crafting your visual identity;
- defining your goods and services such as types of sessions, workshops, trainings, immersions, retreats, and products and merchandise;
- building a business plan by clarifying your dreams and setting your goals;
- refining your message by mastering consistent and courageous marketing;
- implementing your plan by creating connections and identifying strategies; and
- getting it done by knowing how to be the boss you need to be.
Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam.
Note:: A code for accessing HKPropel is included with all print books.
Szczegóły produktu
100818
9781718207905
9781718207905
Opis
- Rok wydania
- 2023
- Numer wydania
- 1
- Oprawa
- miękka foliowana
- Liczba stron
- 256
- Waga (g)
- 839
- Part I. Imagine Your Business
Chapter 1. Envision Your Dreams
Chapter 2. Tell Your Story
Chapter 3. Craft Your Visual Identity
Part II. Define Your Goods and Services
Chapter 4. Explore Business Types
Chapter 5. One-to-One and Group Sessions
Chapter 6. Workshops, Trainings, Immersions, and Retreats
Chapter 7. Virtual Offerings
Chapter 8. Menu of Services
Chapter 9. Products and Merchandise
Part III. Build Your Business Plan
Chapter 10. Assess Your Existing Business
Chapter 11. Set Goals
Chapter 12. Connect Your Content
Part IV. Refine Your Message
Chapter 13. Grassroots Marketing
Chapter 14. Digital and Social Media Marketing
Chapter 15. Event Marketing
Chapter 16. Your Marketing Schedule
Part V. Work Your Plan
Chapter 17. Create Connections
Chapter 18. Identify Strategies
Part VI. Get It Done
Chapter 19. Master the Big Four
Chapter 20. Act Like a Boss
Epilogue
Appendix: Your Yoga Business Road Map
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